What Is The Definition Of Subliminal Thoughts?
It comes from the Latin sub, under, limen, threshold. Your threshold in this case is your conscious awareness. Something that’s below that threshold is unconscious. In other words, you see it, but you’re not aware you saw it.
There are plenty of examples of this from everyday life. You’re sitting in a coffee shop or conference room. What’s on the walls? What type of belt was that person wearing? You saw it, but you weren’t conscious of it because it wasn’t important enough to cross that threshold into conscious awareness.
In the late 1950s, advertising executives tried to incorporate subliminal advertising into their ads and it concerned people. It didn’t really work. Movie theaters, for example, would slip in individual frames of pictures of soda and popcorn into films, thinking it would influence your desire for snacks without you knowing it.
This answer originally appeared on this Quora question on Subliminal Messages.
Is Subliminal Messaging Real? | Earth Lab
Are we free-willed and self-aware or could it be that we are just confused apes in the thrall of our subconscious mind? Greg Foot takes a looking at the murky idea of subliminal messaging.
[i] Loftus, Elizabeth F.; Klinger, Mark R. (June 1992). “Is the unconscious smart or dumb?”. American Psychologist. 47 (6): 761765.